Search Engine Optimization (SEO) is a measured and calculated process to optimize the content of your website to match the audience’s search preference related to a single topic or multiple topics depending on the purpose of the website and business.
SEO can be simply defined as a deliberate attempt to Rank your website on top of search engine results page using strategies and techniques to increase the traffic on the website.
Search Engines like Google, Yahoo, and Bing Etc have different algorithms on which the rank of your website is decided. Not only it’s difficult to achieve 100% results for all algorithms, but companies like Google keep changing the algorithm frequently so nobody misuses it.
SEO is a challenge for most website owners; however, if you implement the right strategies and put in the work, you will get results. It’s Just like a man with Yellow Shirt and Yellow hat walking on a crowded street; he stands out even on a crowded street.
Implementing the right SEO strategy always starts with discussion with our client. This helps us to know better, what is the vision of our client and what results is he expecting. With this we also get a brief idea about the potential audience and customer’s online behavior. We also perform an extensive analysis of the website to be worked on and Share a Complete Scope of Work with the client with average time for results etc. This helps us maintain transparency and deliver quality work.
Depending on the business, Identification of the right keyword is an crucial step. This allows us to focus on certain words and phrases which are usually searched on the internet based on the product or service the client is offering.
Content plays a vital role for any website as it can act as a key factor to pull attention of your audience. Proper formatted content designed to cater the audience is our USP at SARPS Technologies. SARPS has professional content creators and writers as a part of our team to produce quality content.
you can consider this as a sub heading that is displayed to your audience which is slightly descriptive, so that the searcher gets a better idea of what could be the content inside.
Integration of Site map is done to attract the search Engine crawlers as its makes it simple for the crawlers to track the pages and display them in the search engines result page. We at SARPS create a user friendly sitemap beneficial for users and also the crawlers and bots from search engines.
Every URL has an individual effect in the rank of the site so, creating SEO friendly URL which is easier for the Search engines to track and understand is very important. We at SARPS come up with unique URL’s so make your website rank better and increase the results.
Writing and creating creative articles has a major impact in driving traffic to your website. At SARPS Technologies, article submission is done with the help of SEO Experts as the quality of the content affects the weight of the site and also the traffic.
If you want us to audit your website for free, Please drop us your details in an email and we will get in touch with you.
SEO has helped many organizations and businesses to achieve greater results and increase Revenue for their business. If you are ready to boost your business with SEO, drop us an email or contact us now.